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DZXQ-AM (Radyo La Verdad)
Location Caloocan City, Metro Manila
Broadcast area Mega Manila, and surrounding areas
Worldwide (Online)
Frequency 1350 kHz
Branding DZXQ Radyo La Verdad 1350
Slogan Totoong Balita, Tunay na Kalinga para sa Kapwa. (Truthful News, Genuine Care for the People.)
Programming
Language(s) Filipino, English
Format News, Public Affairs, Public Service, Talk, Religious Radio
Affiliations UNTV
Ownership
Owner Information Broadcast Unlimited
Operator Breakthrough and Milestones Productions International
Sister stations Through BMPI
DWAO-DTV (UNTV)
Wish 1075 (DWNU)
History
First air date 1973 (as DZXQ)
November 7, 2011 (as UNTV Radio)
Former call signs DZXQ (1973-2011)
Former frequencies 1250 kHz (1972-1978)
Call sign meaning UNTV-37 (Television counterpart)
Technical information
Licensing authority NTC
Power 50,000 watts
Links
Website www.RadyoLaVerdad.com

DZXQ (1350 AM), on-air as Radyo La Verdad 1350, is a radio station owned by Information Broadcast Unlimited and operated by Breakthrough and Milestones Productions International.[1] Its studios are located at La Verdad Christian College (LVCC) in Caloocan City, Metro Manila, National Capital Region (NCR), Luzon, Philippines while its transmitter is located at Kagitingan St., Brgy. Muzon, Malabon City in Metropolitan Manila, Luzon, Philippines.

History[]

1973-2011: DZXQ[]

The station was established in 1973 under the ownership of Mabuhay Broadcasting System. During the martial law era, DZXQ was as a music station, competing with top-rater DWBL. Notable personalities of the station were Divine Pascual and Bobby Ante.

In 1986, DZXQ reformatted into a talk station, offering brokered programming, and carried the slogan "Kaibigan ng Masa". In the early 1990s, it moved to The Centerpoint Building in Ortigas Center, Pasig. Since then, it was the home of the Powerhouse Broadcasters such as Nar Pineda, Roger Arienda (who was once one of the anchors of DZMM), Rolly Canon, Narissa Gonzalez, Ducky Paredes, Jhino Parrucho, Ruben Ilagan, Popo Villanueva, Roland Lumagbas, Dr. Erick San Juan, Reggie Vizmanos and Roy Señeres. It was also the home of "An Affair with Baby Tsina", a lifestyle radio show. It aired Chinese Programming from 9pm - 12mn.

On March 6, 2011, DZXQ went off the air a few days after it is acquired by a new set of investors, whose immediate plans are to close only for six months. The affected broadcasters were informed that the station had been sold. Nar Pineda and the Powerhouse Broadcasters were forced to move to DWSS, while some moved to DWBL.

2011-present: UNTV Radio[]

Untvradiolaverdadlogo

First logo

It was later found out that these new investors are related to Information Broadcast Unlimited and UNTV. Breakthrough and Milestones Productions International took over the station's operations. In November 2011, the station returned on air as a simulcast of UNTV. Other timeslots were mostly filled by religious content provided by Ang Dating Daan. It also moved to its current home in UNTV Building.

On January 16, 2012, the station was formally launched as UNTV Radio La Verdad (Spanish word for "the truth radio"). Its mission is to bring back the glory of radio, from the current trend which is radio sans images or “Radio on TV” (TeleRadyo). UNTV Radio also introduced a mobile radio booth, a first in Philippine Radio history, where it broadcast from a specific location via see thru mobile studio vehicle.[2]

In 2017, UNTV Radio was rebranded to Radyo La Verdad with a new logo and slogan "Totoong Balita, Tunay na Kalinga Para sa Kapwa". At the same year, it upgraded its transmitter facilities, which includes its transmitter house and a concrete catwalk, and replaced its four-decade old analog tube-type 10-kW transmitter with its brand new 50 kW solid-state radio transmitter.[3]

In 2016, UNTV Radio conducted its first Student Reporters' Convention held in Apalit, Pampanga. Currently, the radio station has Student Reporters across the country and abroad known as "La Verdad Correspondents".

Notable Anchors[]

  • Kuya Daniel Razon (UNTV-BMPI President CEO)
  • Bro. Eli Soriano

Former[]

  • Manolo Favis (formerly from DZBB)

See also[]

References[]

  1. KBP Members (see Mabuhay Broadcasting System profile) Accessed on 10 July 2019
  2. "UNTV-Radio launches Mobile Booth". The Philippine Star. January 30, 2012. Retrieved June 3, 2013. ^
  3. "UNTV Radio La Verdad Eyes Wider Coverage, Clearer Signal Reception with New 50,000-watt Transmitter on 5th Year in Broadcast". Daniel Razon. February 8, 2017. Retrieved July 17, 2020. ^

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