IBC strengthens weekend programming

September 4, 2013

IBC-13 revamps its weekend timeslot, this Saturday and Sudnay. And it is the big guns - Boots Anson-Roa, Christopher de Leon, Janine Tugonon, Janeena Chan and Dino Imperial, Jodi Sta. Maria and Freddie Webb, the cast of Happy TODAS, AJ Muhlach, Josh Padilla and Aki Torio, Nadine Lustre, Robi Domingo and Anja Aguilar  - in weekend shows every Saturday and Sunday on priemtime.

It's a re-strengthening of the network's practice of offering viewers an innovative and creative programming, said the network's new president and CEO Boots Anson-Roa.

"We're going for counter programming," she explained, "Basically we'll show a different genre from the other networks are showing. The success of The Kapinoy Network's counter programming,t the team has prepared in terms of the weekend program very strong."

Jose Javier Reyes, IBC-13's entertainment chief content officer, believes the network has struck a good quality shows in Their lineup consisting of entertainment from fantasy, game shows, horror series, sitcoms, comedy gag show, teen romantic drama anthology, reality shows and action movies.

It's new programs for Saturdays starts with fantasy anthology Once Upon a Time hosted by Boots Anson-Roa, followed by the hit game show Who Wants to Be a Millionaire? with Christopher de Leon every Saturday 7:45 p.m. and Sundays at 9:45 p.m., the reality show Superstar Curcle on Saturdays at 8:30 p.m. with Janine Tugonon. At 9:30 p.m. with a horror-thriller suspense series Tumbok Revolution top-billed by Janeena Chan and Dino Imperial, to be followed by the family sitcom Bida ni Mister, Bida si Misis starring Jodi Sta. Maria and Freddie Webb, the long-running comedy gag show Happy TODAS featuring the cast of Kapinoy stars are Young JV, Cristine Reyes, MM and MJ Magno, Shy Carlos, Gee-Ann Abrahan, James Reid, Imee Hart, Giu Comia, Abby Bautista, Nathan Barrera, Ella Cruz, Kiko Ramos, Andi Eigenmann, Joross Gamboa, Rose Van Ginkel and Makisig Morales. The top stars AJ Muhlach, Josh Padilla and Aki Torio are the trio of the sitcom via Whattaboys at 11:30 p.m.

Every Sudnay lineup has featuring favorites, namely, Nadine Lustre's teen drama anthology Sandy's Romance at 3:15 p.m., the TV sitcom Goin' Bukol Pwede starring Robi Domingo, Maui Taylor and Yam Concepcion at 8 p.m., and finally the singing-reality talent search show Born to be a Star with a certified singing champion and powerhouse singer Anja Aguilar with a judges Gino Padilla, Paula Bianca, Joey Albert and Dingdong Avanzado, and also the Pinoy action movies Sinemaks at 11 p.m.

There are still a lot to look forward to in the future, promised Boots. "We're investing on signal and content," he said, adding that aside from beefing up its lineup and privatization by the government, The Kapinoy Network will continue to upgrade its facilities to provide better signal and reach more viewers.