Former Ch 2 talents beef up IBC-13 slots

June 30, 2012

Major stockholders of the Intercontinental Broadcasting Corp. (IBC 13) has sought the help of former ABS-CBN employees to beef up its new programming as the Kapinoy network will get a chance at beating rival networks with ABS-CBN and GMA Network, according to network chairman Orly Mercado.

He identified Boots Anson-Roa, a president and CEO for IBC, Lito Ocampo Cruz, the newest vice-president of IBC-13, the sales and marketing manager Tessie Taylor, Eric Canoy, who presides over Radio Mindanao Network as chairman and president, and Lito Ocampo Cruz, former VP of E! Entertainment TV Philippines for RMN, as network vice-president, is now the general manager and new vice-rpesident Lito Ocampo Cruz along with new IBC Board of Directors appointed by President Noynoy Aquino will invest another P400 million this month to beef up the television network programming and facilities. He claimed that IBC-13 had shown improvement in reach and reception in the installing more transmitters.

We are now procuring state-of-the-art equipment for use inside and outside of the studio. We are purchasing new studio cameras, OB vans, ENG vans, and sophisticated studio equipment, the cost of which could reach over a billion pesos. Spending this for capex because we believe this is our way of enhancing our competitiveness, he explained. At the IBC headquarters at Broadcast City in Diliman, Orly detailed the future of the network and what great things this new board has in the market for the first time in international reach throughout the Philippines and parts of Southeast Asia, said the company expects its advertising revenues to climb as its ratings continue to improve as the new IBC mascots like Mr. Pinoy, Ms. TV, RadioGirl, NewspaperBoy, Barney, Baby Bop and BJ.

Hershey Barnett, former ABS-CBN, is now a promo specialist for IBC for writing copy and making plugs for radio and television program, from concept, editing, up to ready-for-airing materials, experienced in launching new shows and Writing advertisement plugs for provincial radio station and Marco Casito Del Castillo, formerly ABS-CBN, is now a media degisner (graphic and web) for IBC for the website like site pictures, flash banners, headers, etc. We have created various collaterals (like brochures, fliers, banners, posters, etc.) and also the needs that our various distributors and clients required. Also responsible for the maintenance and update of the various web and graphic materials that IBC.com.ph had and gave to its distributors and clients with the media from print, TV and radio.

IBC intends to increase its cultural and current events programming in the Pinoy-esque from Luzon, Visayas and Mindanao in the Philippines and Channel 13 became famous from newscasters, directors and writers as the public affairs director Mayet Camacho. IBC-13 owner Eric Canoy will joined by George Mercado, former ABS-CBN program manater, now as the radio network manager for IBC radio starions in Radyo Budyong and iDMZ. Adorina Reyes, former ABS-CBN, now a graphic artist for IBC in full ad newspaper page layours for IBC featured programs.

Jojo Abelgas, who is also the ABS-CBN's graphic designer, is now as IBC-13's graphic designer for animate all news and public affairs department News Team 13 with graphics requirements, both on-air and for editing materials along with Mike Carrion, a former ABS-CBN, but now a motion graphic designer at IBC and will continue to beef up its operations with the acquisition of more equipment, the addition of new talents and hiring of more employees this year as it strives to be one of the country's top broadcasters. Jun Solis, a computer graphic artist of IBC to use computer graphics in its station breaks. Maria Ressa, former ABS-CBN vice-president for news and current affairs, as IBC-13's officer in charge for news.

The morning show called Magandang Umaga Ba? (Monday-Friday 5-7:30 am), with host Snooky Serna with special co-hosts every week veteran broadcasters Jay Sonza for news, Pat Natividad, Jeff Arcilla, Bobby Yan, Gener Orejana, Kathryn Bernardo and Smokey Manaloto as the segment host. ALso, Rafi Cerda, a former ABS-CBN, is now an IBC writer-trainee for future projjects development, brainstorming and concept development, research, storyline and script writing.

Snooky Serna, is a Filipina film and television actress who is ABS-CBN and part of Regal family, is now the the female broadcast journalist career of IBC (will compared to Korian Sanchez) for news anchor of the longest-running flagship news program Express Balita at 4:30 pm along with her co-anchoring John Susi for the newscast.

As early as now, the new team is already infusing changes in the news department, Mercado told Inquirer Entertainment on Friday. The shows now have national newscast with more segments from metro news, global news, regional news, business news, weather updates, sports news and entertainment news. They are now more responsive to the audience and more interactive, Serna where she delivered the news.

Also part of the new IBC news team is Liezl Castro, former news anchor for ABS-CBN, Robert Arevalo, a former carrier of ABS-CBN, Riki Kwek, former reporter of ABS-CBN, Cecille Lardizabal, former ABS-CBN news reporter and Jun del Rosario, former reporter of Hoy Gising! along with Ralf Rivas, Czarinah Lusuegro, Jess Caduco, Jefrfey Zaide as the crime correspondent, Pia Castro, Merwin Llanza as the general assignment and malacañang correspondent, Jinky Baticados as the DOJ and senior correspondent, Nalla Aguas, Dave Llavanes Jr. as the senate correspondent, Minette Panganiban, Lalaine Tiangco, Kathleen Forbes, Kim Cardenas, Nilfa Asuncion as a general assignment, Greg Gregorio as the sports correspondent and Kren Jolongbayan as the showbiz correspondent. The return of Larry Ng, a former anchor for ABS-CBN, is now anchor for weekend newscast on IBC continue to hire more reporters, cameramen and other staff to bolster its news team.

Snooky she used to work starts her day at 4 am, for the morning show Magandang Umaga Ba? at 5 am in the morning, and the 4:30 pm newscast of Express Balita on IBC-13 as the Kapinoy network. Maritoni Cruz not only ABS-CBN customer marketing specialist, but also on the senior promo specialist of IBC from conceptualize campaigns and TV show launches, oversee shoots for promo spots, lead and train junior promo specialists, approve scripts and promo plugs to be aired (when necessary), produce, write and edit promo plugs,and monitor competition (other channels).

Chito Cabatuando, a director for Express Balita and Ronda Trese, Nick Mendoza, a news desk officer and Lilliam Mateo, a newest make-up artist for the newscast. Also part of the spruce-up the airtime of Express Balita remains 30-minutes, Mercado pointed out. George Putong, former Studio 23, is now a web content specialist and web producer of IBC. Both the two newscast will simulcast on new UHF news channel IBC News Network and plans to beef up its entire newsgathering capability as IBC-13 expands its presence in television, radio and the Internet. Our news team is growing daily. There's always demand for more information.

Veteran broadcasters Jay Sonza, who is former career of UNTV for 5 years, is now anchors the late-night newscast Ronda Trese airs at 11:30 pm along with TV host and former commercial model Cathy Eigenmann-Bordalba (will compared to Vicky Morales) and newest reporter Ralf Rivas who become the news anchor. Eigenmann also host Cooltura (Mondays-Fridays, 11:00 am), an educational show about the Filipino culture on TV as a pre-programming of Lunch Break.

Recently the late-night public affairs program at midnight, Philippine star columnist Jarius Bondoc host Linawin Natin, a public affairs program airs on Mondays at 12:00 mn, which focuses of the issue and programs of the government. Entrepinoy on Tuesday midnight, as the business show with new host Pat Natividad, Chin-Chin Gutierrez is a Filipino actress and environmentalist, will host Good Take, for the 2011 Anak TV Seal Award for best educational program which airs on Tuhursdays at 12:00 mn, it features inspirational and success stories about ordinary people, News Team 13 head Zyrene Parsad-Valencia host Pulsong Pinoy, which airs on Fridays at 12:00 mn and Dr. Willie Ong and Dra. Liza Ong hosting Makabayang Duktor, a public service program airs on Saturday mornings.

This is just the first phase. Viewers should watch out for more, he said. Right now, it’s important that we first build a strong, independent and credible image for our news team. With Orly and Snooky’s help, we can solidify our platform. The management will also invest in IBC-13's technical operations center and upgrade the company's news-gathering capabilities.

Orly Mercado added, IBC-13’s international channel IBC Global, has been available in Europe, Middle East, Canada, North Africa, Japan, Asia, Guam, Singapore, Hong Kong, Europe, Australia and the United States on Dish Network. For this project, the network tied up with Pilipinas Global Network, Ltd. The sources said the first thing that IBC-13 will upgrade broadcasting transmission facilities to strengthen signal so that the network's signal would be comparable to that of ABS-CBN 2 and GMA-7.

Next on the drawing board, Orly said, is the strengthening of the network’s entertainment programming, it was decided that IBC-13 would compete head on against the two giants. Another P300 million was to be invested in News Team 13 center using state-of-the-art broadcast equipment and to upgrade other network facilities.

They plan to build on its current affairs and cultural programming to bring to the Filipino people a well-rounded line-up of programs around the clock. Also, with newest UHF news network is IBC News Network or INN.

Viewers complained that IBC-13's signal was inferior compared to the two major players.

IBC-13 recently more entertainment shows for the audience in TV stars. It has their high-quality entertainment like Y2K: Yes to Kids (Sundays, 9:00 am), Lunch Break (Mondays-Saturdays, 11:30 am), Chinatown TV (Sundays, 9:30 am), KSP: Kapinoy Sunda Party (Sundays, 1:30 pm) DMZ-TV (Saturdays, 8:00 pm) in non-primetime slots with their new homegrown talents.

Mark Reyes, a Filipino film director, TV director, music video director and film writer known for his multi-stranded storylines, and the formerly resident director for GMA-7, is now a director of DMZ-TV, a youth-oriented dance show aired Saturday nights, and Danny Caparas, is now a director for the daily noontime show Lunch Break, and Louie Ignacio, former GMA, is now a new television director of IBC.

Maxene Magalona, she is the Filipina actress for the TV and movies, product endorsers and model, is hosting the children show Y2K: Yes to Kids, which airs on Sunday at 9:00 am.

Ryan Agoncillo is now a noontime scene and Joy Viado are hosting the noontime show Lunch Break, which airs on Mondays to Saturdays, 11:30 am, together with Bianca Manalo, Ya Chang, Bangs Garcia, Smokey Manaloto and Enrique Gil (ABS-CBN crossover), it competes with the noontime TV ratings of It's Showtime! (Ch. 2) and Eat Bulaga! (Ch. 7). It's Showtime on ABS-CBN has the sexy Showtime Dancers, while GMA-7's Eat Bulaga has the popular EB Babes, and IBC's Lunch Break has the Lunch Break Dancers as part of variety shows were people used to get offended at the sight of near-naked women dancing on TV, also observed.

KSP (Kapinoy Sunday Party), the newest Sudnay musical variety show in 1-hour airs on Sundays a 1:30 to 2:30 pm on IBC to directly compete with Party Pilipinas and ASAP 2012 will match the star power of its competitors. With host AJ Muhlach, Anne Curtis and Coco Martin along with new stars Andi Eigenmann, Gerald Pesigan, Ella Cruz, Aki Torio and Anja Aguilar, with director Louie Ignacio.

A variety of talented and well-rounded hosts Lizbeth Yap, Louella Ching, Wendy Ty, Morgan Say, Wesley Chua and RJ Valentin hosting the Filipino-Chinese lifestyle tele-magazine show Chinatown TV (Sundays at 9:30 am).

The teen stars Julia Montes and Enrique Gil, who are also the ABS-CBN's Star Magic talent center, will be hosting DMZ-TV, which airs with the new timeslots on Sundays, 1:30 pm.

IBC-13 is now a strong No. 3 in the industry dominated by GMA Network Inc. and ABS-CBN Broadcasting Corp. would improve the network's ratings. As the Kapinoy network among free-to-air TV channels, more than half of the first semester's advertising volume went to GMA 7 (31%) and ABS-CBN 2 (26%). IBC-13 now ranked a strong third with 20% share of commercial spots, up by 80% from a year ago.

The station has also consulted, Viva Entertainment, which is responsible for the entertainment network Viva-TV in the primetime hours on IBC-13 from 5:00 pm to 11:30 pm on Mondays-Fridays, 7:00 am to 12:30 am on Saturdays at 10:30 am to 12:00 mn on Sundays. The station also has the PBA Games, the Filipino-dubbed cartoons, the Viva Tagalog movies and imported asianovelas with some Viva-TV more shows like Popstar Diaries, KC.com, @Annebishowsa, Dear Heart, The Jon Santos Show, Petra's Panniest, WOW!, I Am Sarah, Pantaxya X, Showbiz Star, Daily Top 10 and Especially For You and the game shows like The Weakest Link and Who Wants to be a Millionaire? are all produced by Viva Television, on how to reprogram said grid.

Mercado rumors that IBC-13 interested in getting senior vice president for Star Magic (ABS-CBN talent center) Johnny Manahan to help. He talking with a director who is responsible for number of box-office hits for ABS-CBN.

Cartoons on IBC-13
Viva-TV as the Kapinoy network is treating viewers for kids enjoy watching with Viva-TV Kids as Home of the Stars to bring the new Rainbow S.r.l have fun with your favorite cartoons for young girls on IBC-13 program line-up: the enchanted phenomenal new season of Winx Club from 5:00 to 5:30 pm, every Mondays to Fridays starting July 2, 2012, and most exciting refreshing Pop Pixie at 7:00 to 7:30 am, every Saturdays, which is dubbed in Filipino both available in CDs and DVDs of worth 300 pesos from Viva Video.

Every Monday to Friday at 5:00 pm, sprinkle on the fairy dust with the magical return of the enchanting Winx Club. Back at the fanciful Alfea school for fairies, the Wizards of the Black Circle try to abduct Bloom. After a change of heart upon finding out that Bloom is not who they thought she was, the wizards leave Alfea threatening to capture the last fairy on Earth. Winx Club become the phenomenal TV ratings in the number one animated series beating than GMA's It Started with a Kiss and ABS-CBN's Precious Hearts Romances: Hiyas. For the characters are Stella (the voice of Shy Carlos), Aisha (the voice of Janeena Chan), Musa (the voice of Joanna Morales), Tecna (the voice of Janella Salvador), Flora (the voice of Andi Eigenmann) and Bloom (voice of Anja Aguilar).

Every Saturday mornings at 7:00, Pop Pixie discover magic and adventure in a magical universe filled with gnomes, elves, talking animals and pixies. A new TV series full of crazy comedy for all ages with the spin-off series based on Winx Club featuring the Pixies from Winx Club as main characters for Pop Pixie are Amore (the voice of Anne Curtis), Caramel, Cherie (the voice of Meg Imperial) and Lockette.

New Anime on IBC
The Kapinoy network had new treating viewers on Viva-TV as Home of the Stars called Anime Viva to the new anime series on IBC-13 line-up: Crayon Shin Chan at 9 am, every Saturday, and Cyborg Kurochan at 9:30 am back-to-back Sailor Moon at 10 am on Saturdays, which is dubbed in Filipino starts on June 30, 2012 according to a TV advertisement shown on the network.

Every Saturday at 9:00 am with Crayon Shin Chan featuring the voie of Onemig Bondoc as Shin Chan is a boy who is full of mischief. He's Bart Simpson, Dennis the Menace and Freddy Kruger rolled up into one.

For Saturdays 9:30 am with your action-packed Cyborg Kurochan, featured the voice of Coco Martin as Kurochan. Kurochan uses high-tech gadgetry to fight the evil Dr. Go, who wants to take over the world. The series topped Japanese TV ratings when it premiered in 1999.

Finaly at 10:00 am on Saturdays for comic strip manga K-ON!, featuring the voice of popstar princess Sarah Geronimo as Yui Hirasawa she is one of the members of the light music club and plays a Heritage Cherry Sunburst Gibson Les Paul Standard electric guitar with the opening song by Sarah Geronimo.

Also joining Viva-TV Kids airing everyday on IBC. Watch the new seasons of Winx Club at 5:00 pm on Monday to Friday, every weekend Pop Pixie, Magic Wonderland and Polly Pocket on Saturdays back-to-back-to-back starting at 7:00 am and Barbie at 10:30 am on Sundays at the same time.

Don’t miss every weekend with Crayon Shin Chan, Saturdays at 9:00 am, Cyborg Kurochan, Saturdays at 9:30 am and Sailor Moon, Saturdays at 10:00 am, only in the new Anime Viva of Viva-TV.