IBC-13 Releases 2014 Station ID Titled ‘Ito'ng Bagong Channel 13’

August 8, 2014

Sequestered TV station IBC-13’s highly anticipated station ID is set to premiere on the network’s primetime block on Saturday (August 9, 2014), pleasantly illustrating why IBC-13 is called the superstar network.

Aptly themed Ito'ng Bagong Channel 13, the official music video is also led by primetime prince AJ Muhlach, Janella Salvador, Marlo Mortel, Drew Arellano, Nadine Lustre, Robi Domingo, young diva princess Anja Aguilar, the heir of Pinoy rap Elmo Magalona with the rest of the Kapinoy talents, stars, hosts, newscasters, sportsmen, employees, management, IBC Board of Directors and audiences are all gamely dancing to the theme song Ito'ng Bagong Channel 13 sung by Veejay Aragon, Janella Salvador and Abra.

It is refreshing to see the queen of Pinoy soap opera Claudine Barretto, Raymart Santiago, journalists are Ricardo Cepeda, Czarinah Lusuegro, Henry Omaga-Diaz, Snooky Serna-Go, Bernadette Sembrano, Jess Caduco, Vincent Santos, Amelyn Veloso, Ben Tulfo, Cathy Eigenmann, Randy David, and basketball royalties James Yap of PBA, Kobe Bryant of PBA and Honorio Banario of ONE FC – grooving, rocking, and simply having fun in this music video.

Joining in the fun are industry icons such as Jodi Sta. Maria and Richard Yap, the original prince of pop Dingdong Avanzado, the Asia's nightingale Lani Misalucha, Jenine Desiderio, Gino Padilla, Miguel Aguila, the R&B prince Thyro Alfaro, Maricar Reyes, and Cogie Domingo; the Kapinoy young stars Jerome Ponce, Freddie Gutierrez, Erich Gonzales, JC Tiuseco, Kelly dela Cruz, Dino Imperial, Coleen Garcia, Josh Padilla, Janeena Chan and Friends 4Ever scholars (Khalil Ramos, Sue Ramirez, Francis Magundayao, Ella Cruz, Yves Flores and Liza Soberano); heartthrob Dingdong Dantes and the all-male group TODAS Boys (Keempee de Leon, Sam YG, Carlos Agassi, Jimmy Muna and Victor Anastacio) from Happy TODAS; \Born to be a Superstar finalists such as Joshua Cadelina, Cayleen Villamor, Veejay Aragon, Anne Bernardo, Ronald Humarang, Shanne Velasco and Arvin Ventanilla; Chinatown TV host, Ramon Bautista, Iya Villania, Joey Marquez and Lunch Break host Ryan Agoncillo, Joy Viado and Annabelle Rama, the child stars wonders like Thirdy Lacson, Mavy and Cassy Legaspi, Mutya Orquia, Bimby Aquino-Yap, Timothy Chan, Xyriel Manabat, Gerald Pesigan and Kendra Kramer; sportscaster Anthony Suntay; and Mr. Kapinoy with a cast of KapinoyLand characters.

Full of fun, laughter, dancing, and kulitan, the 4-minute Station ID mirrors the happiness the stars and the staff feel in their everyday watching the superstars with the Kapinoy Network, and they want to share this happiness with the viewers with the Filipino-like as the magic Pinoy salakot. In the Philippine television network IBC-13 puts in the colorful salakot in its logo of I is red, B slash 13 is green and C is blue.

The video was shot in IBC Central Tower in San Franciso Del Monte and IBC Broadcast Center in Broadcast City, Diliman, Quezon City, and in the heat of basketball action of the PBA and NBA scrimmages. The video also includes other IBC employees, IBC Board of Directors, fans, studio audiences as well as street bystanders.

Because the Filipino is great to those who watched it, the newest Station ID is a testament that every IBC-13 program is made of hard work and fun, making the Kapinoy Network’s community of talents, superstars and employees true ambassadors for the homegrown treat.