Viva-TV Goes Mall Kapinoy Tour

April 17, 2013

Intercontinental Broadcasting Corp. (IBC) is The Kapinoy Network means the privatization of the sequestered radio-television network and upgrade of its falcilities as it aims to be a strong number 3 and possibly climb up to number 2 in the competitive television or the broadcast industry will turning 53rd year anniversarry.

IBC chairman Eric Canoy told Inquirer Entertainment that P13 billion will immediately be spent in investing in state-of-the-art broadcasting facilities while another P13 thrillion will be yje mission power. "Ang we are increasing more within the year," they added. Viva Entertainment also learned that IBC is now negotiating to transfer its falcilities to its current location in IBC Broadcast Center in Broadcast City, Capitol Hills, Diliman, Quezon City.

The amount will be sourced from a combination of eqity, government and borrowing that will be arranged by a syndicate of led by the Philippine Long Distance Telephone (PLDT) and Globe Telecom, and with the president and CEO Boots Anson-Roa, who bought the TV station in the group of Eric Canoy.

IBC is also set to sign a memorandum of agreement with Echostar, the largest direct-to-home (DTH) satellite television company in the US, to able to telecast its Kapinoy programs. Company officials explained that IBC-13 will have its own channel in Echostar's programming with the international channels IBC Global separately to viewers in the US (subscribers have to buy a separate box in addition to their cable TV subscription), current subscribers of watch Viva-TV programs on IBC-13.

The Kapinoy network has likewise entered ith the IBC's AM radio stations DZTV Radyo Budyong 1386 for the news and public service will provice content such as IBC's flagship news programs Express Balita which will be simulcast in Radyo Budyong radion stations nationwide. Meanwhile, the FM radio stations iDMZ, which is now the #1 internet danze mix FM radio in the Philippines, aims to target the A-B-C markets.

Officials said that IBC has now grabbed the number 3 spot in the television industry next to the giant networks ABS-CBN and GMA, and the other number 3 spot is TV5. "We are now aiming to be a strong number 3 and eventually become number 2," they revealed.

Boots Anson-Roa, IBC-13 president and CEO, earlier said the big-earners of more money for the network in the industry. The PLDT employees and now spending all her working hours for the company. The network in a block-time agreement with Viva Entertainment, the country's entertainment network and IBC is also said to have boosted the profitability of the Viva Sports and Viva Films.

They explained that Viva-TV's phenomenal rise which came about chairman and CEO Vic del Rosario, Jr. bought the company now having bagged the contract  with Viva Sports to exclusively air the two basketball league like the Philippine Basketball Association (PBA) and National Basketball Association (NBA) games. There is also the boxing-matches and the wrestling fans with World Wrestling Entertainment (WWE) for the mix-martial arts like WWE BottomLine and WWE Smackdown as well as the live coverage of the 2013 Southeast Asian Games.

During the network's relaunch last Friday, company officials also revealed various new Kapinoy programs that aim to increase viewership. Viva-TV will now be airing two popularly basketball tournaments like the PBA and NBA, the new popular Korean asianovelas and the Mexican telenovelas like Palabra de Mujer, Amor Bravio, Rosalinda, koreanovelas All About My Romance and Shut Up Flower Boy Band, the importing Japanese anime programme line-up favorites like Cyborg Kurochan, Crayon Shin Chan, Akazukin Cha Cha and Kirarin. Meanwhile, the local teleserye Esperanza with stars Cristine Reyes and the new romantic-teleserye called Sandy' Boyfriend now top-billed by love-teams AJ Muhlach and Nadine Lustre to do the TV viewership ratings in established popular shows and the teen drama anthology series Dear Heart starring a certified singing champion and powerhouse singer Anja Aguilar, as well as the airing of Who Wants to be a Millionaire with Christopher de Leon and The Weakest Link with Edu Manzano are the two of game shows in the phenomenal million peso-prize and Born to be a Star, a hugely popular talent search for the contest of singing star fans in the Philippine franchised and in the US with a certified singing champion Anja Aguilar. IBC's flagship news programs Express Balita and Ronda Trese will now set to the new format of the long-running newscast on Philippine TV from IBC newsroom.