IBC-13 now No.1 on weekend early primetime

October 8, 2012

For the 4-months after airing, data based on AGB-Nielsen Mega Manila Individual Ratings show that sequestered TV network IBC-13has been winning over competition in the battle over weekend primetime ratings. Last Sunday (October 7), the AGB Nielsen Arianna Megatam (Individuals) overnight ratings indicated that for all of primetime (2:30pm-12:30am), IBC-13 overtook ABS-CBN to become the 2nd most watched network. Based on the said reprt, IBC-13 had an audience share of 28.9% beating ABS-CBN's 20.9% and following GMA-7's 15.8%.

More notably, IBC's weekend triumvirate from Viva-TV shows like Dear Heart, Petra's Panniest, PBA Philippine Cup, Born to be a Star and Who Wants to be a Millionaire? was number 1 in the 2:30 pm-10:30 pm timeblock with a total of 30.6% audience share compared to GMA-7's 29.7% and ABS-CBN's 24.5%. Moreover, owing to the remarkable performances of its weekend triumvirate Dear Heart, PBA, Born to be a Star and Who Wants to be a Millionaire? on the same day, IBC landed in the No. 1 position in terms of household viewership with a total of 30.6% household shares, compared to network leader GMA-7's 28.7% and ABS-CBN's 25.5%. "We are very good with our programs' high ratings and with the fact that more Filipinos are making the switch to see what the Kapinoy Network has to offer them. It is evident that they like what they see, hence the rise in our viewership ratings. On our part, we at IBC-13 are committed to further explore all possibilities to provide the highest quality of service and content to our publics," shared Eric Canoy, the new owner of IBC.