PBA Season 40 Kicks Off from the Philippine Arena this Oct 19, Airs Live on IBC-13

October 16, 2014

The Philippine Basketball Association (PBA) opens its 40th season in a spectacular event to be held on October 19 from the newly-opened Philippine Arena in Bocaue, Bulacan.

The highly-anticipated season-opener will air on IBC-13 under Viva Sports starting at 2PM and will also include digital clarity radio coverage on Radyo Budyong stations nationwide.

PBA Opening

The opening ceremony will be nostalgic as the PBA celebrates its milestone 40th season as the first professional basketball league in Asia. Not to be missed is the traditional parade of teams and their beautiful muses, led by stunners Ellen Adarna for Barangay Ginebra San Miguel, Ritz Azul for Meralco Bolts, Sunshine Cruz for Blackwater Elite and Alice Dixson for San Miguel Beermen.

PBA players who formed Gilas Pilipinas will also be honored for their service to the country after participating in the 5th FIBA Asia Cup, 17th Asian Games and, of course, the country’s return to the world stage at the 2014 FIBA World Cup. In the coming season, the PBA encourages families to support their teams by attending the live games at the venues or watching them at home as the league celebrates its Ruby year with this season’s theme of Apat na Dekada ng Nag-iisang Liga!. IBC-13 also scored big in its sports coverage, with the recent airings of the PBA and NBA basketball games earning high viewership figures.

“Like all PBA fans, we are very excited to celebrate the 40th season. The league’s expansion is a tremendous boost to the popularity of the PBA and we promise that IBC Sports and Viva Sports will give the PBA the most thrilling coverage ever yet,” said Dong Alejar, Head of IBC Sports.

Fans can catch the PBA games four times a week LIVE on IBC-13 every Wednesday and Friday at 8PM to 9:30PM; on Saturdays at 3:15PM to 5:15PM and two double-headers on Sundays at 2:30PM and 4:45PM.

Radyo Budyong stations can be heard on the following frequencies: DZTV-AM 1386 kHz in Manila, DYBQ-AM 981 kHz in Iloilo, DYJJ-AM 1296 kHz in Roxas, and DYRG-AM 1296 in Kalibo, Aklan. PBA on Radyo Budyong can also be heard via livestream on IBCNews.com.

For Filipinos in the US, Guam, Middle East and Europe, INN International is the channel to look for in watching the exciting PBA action.#

PHOTO CAPTION: Spicing up the PBA Opening Ceremony on Sunday are Alice Dixson and Ritz Azul who will be parading as team muses for San Miguel Beermen and Meralco Bolts, respectively.