IBC launching of Mario Maurer and Erich Gonzales in their own afternoon drama

September 10, 2013

Thai actor Mario Maurer and Philippine sweetheart Erich Gonzales are top-billed in the afternoon soap opera called Before I Fall in Love which peremiered on September 30 (Monday) at 3:00pm to beef up its afternoon programming. Their manager, hosted a special presscon for them to help promote their respective shows.

A young girl Andy Hermosa (Erich Gonzales) and Hanson Mendoza (Mario Maurer) having the magical world. They try to the love romances happen, Marjoe (Cacai Bautista) is a girl of her friend. Happy ever after, there in Jimmy (Arkin del Rosario), a boy style in the man. The wonderful world of house upon a love stories for Danny (Martin Velayo). Andy's mother Gina (Jenine Desiderio), whose her friend in mom.

Directed by Rory Quintos, the supporting cast are Arkin del Rosario, Jenine Desiderio, Martin Velayo, Cacai Bautista, Michael Flores and Stephanie Henares.

We hope IBC-13’s new homegrown programs will translate into higher ratings for them so they can attract more ads to boost their programming. The advertising pie getting bigger and companies are even on their ad big-budgets.