IBC 13 Summer Station ID 2019 – ‘Summer Na, Kaibigan Mo’

April 25, 2016

IBC 13, the Philippines’ original No. 1 network and the undisputed No, 1 leading broadcasting network in the country, is celebrating its 60 years of Philippine entertainment by making waves among both television viewers and netizens with the launch of its much-anticipated summer station ID this Friday, April 26.

Sofia Andres and Diego Loyzaga

Dubbed as “Summer Na, Kaibigan Mo”, IBC 13’s summer station ID encapsulates what IBC 13 stands for as a network — creating meaning a friend and a meaningful friendship amongst its viewers through delivering a different kind of viewing experience that is central to the lives of Filipinos and every Filipino homes.

Basti Gonzales, Joyce Abestano, Patrick Destura

IBC 13 marks the 60th anniversary of entertainment in the Philippines, and today, as it did sixty years ago, Intercontinental Broadcasting Corporation (IBC) stands at the forefront of an industry distunguished for continuous innovator and creativity, our goal to be the No. 1.

IBC President and CEO Kat de Castro shares, “The Station ID is carried over from our Kaibigan Mo campaign launched last January which signaled the network's quality programming: relive the Iconic yesteryears in a mix of light and meaningful entertainment programs; take a Bold stand on today's pressing issues with news and current affairs programs that not only deliver the news but also contribute to the nation-building; mesmerize and Chill on the must see places and inspiring stories with cultural and informative programs and Champion for world-class and action-packed sports programs that bring Filipinos together as one nation.”

Joey de Leon, Kris Aquino, Mariel Rodriguez, Bobby Yan, Hans Mortel, Erika Padilla, Alfred Vargas, Jerald Napoles, Regine Angeles, Ramon Bautista, and Jimmy Santos

“Summer Na, Kaibigan Mo” station ID will feature a mix of Kaibigan stars and prominent IBC personalities from our favorite Kaibigan shows, IBC News anchors, and executives who have come together to further intensify IBC 13’s mission to spread cheer and happiness to every Filipino in time for the summer season, spread good vibes and brighten up the season as they dance to the summer anthem. The Station ID is accompanied by IBC 13’s jingle and the theme song “Kaibigan Mo” performed by the Popstar Royalty Sarah Geronimo who sang IBC 13 song. The same song is the theme song of IBC 13 that caught the attention of various international media organizations around the world.

Marlo Mortel, Janella Salvador, Michael Pangilinan, Josh Padilla

Sarah, together with the biggest and brightest Kaibigan personalities, will show the true colors behind Pinoy summer and share the amazing reasons why it is the ultimate summer destination for tourists and fellow kababayan.

Countless blue balls literally become catalysts of happiness as it magically turns the hot summer day into a big summer party. The Station ID also features various iconic locations where Filipinos usually celebrate and nurture happiness during the summer season – from the historic parks of Luneta and Quezon Memorial Circle to the pristine beaches of Subic.

Sing and dance along with the likes of Joyce Abestano of “Iskul Bukol,” Sofia Andres of the much-awaited fantaserye “Lupe: A Seamaid's Tale,” and the PBA players in the premiere of the star-studded summer video this Friday (April 26) after “Express Balita” on IBC 13.

Also featured in the video, which takes us to different sets and locations of Kaibigan programs, are the “APO Tanghali Na!” family led by APO Hiking Society Danny Javier, Jim Paredes, and Boboy Garovillo, Gladys Reyes, Jenine Desiderio, Antoinette Taus, Lucho Agoncillo, Christopher Roxas, Victor Anastacio, Valeen Montenegro, Jeffrey Tam, and Hyubs Azarcon, “Battle of the Brains” hosts JC Tejano and Kat Alano, “P.O.13” family of Ariel Rivera, Dingdong Avanzado, Vina Morales, Donna Cruz, Jeffrey Hidalgo, Anja Aguilar, Young JV, Marlo Mortel, Janella Salvador, Cara Eriguel, Sam Pinto, Andi Eigenmann, Shanne Velasco, Michael Pangilinan, Cherryz Mendoza, Rico dela Paz, Keith Cruz, Emman Franc, Raisa Dayrit, Via Saroca, and Rodjun Cruz; “Talent ng Bayan” host Robin Padilla with Valeen Montenegro, Tuesday Vargas and judges Dingdong Avanzado, Jessa Zaragoza, and Mac Alejandre; and “Who Wants to be a Millionaire?” host Cesar Montano.

Joining them are the cast of “Zylona” led by Yna Uy, BJ Forbes, Kurt Phillip Espiritu, and Belle Mariano; Mutya Orquia, Arnold Reyes and Roxanne Barcelo of “Flora Vega;” and Oyo Boy Sotto, Shaina Magdayao, Raikko Mateo, and Rita Gaviola of “Hapi House.”

The stars of the new primetime fantaserye “Lupe: A Seamaid's Tail” are Sofia Andres, Chubi del Rosario, Diego Loyzaga, Princess Ryan, Cora Waddell, and Derrick Monasterio will also show their dance moves, same as Kevin Lapeña and Kris Tiffany Janson of the new season of “Cooltura,” Joe D'Mango of “Love Notes,” Tonton Gutierrez, Maxene Magalona, Patrick Destura, and Maxene Magalona of “Iskul Bukol” with Joyce Abestano, and Andrei Felix and Sam Y.G. of “Sarah G. Live” with Sarah Geronimo.

Getting in on the fun are “Showbiz Unlimited” host Dolly Anne Carvajal and Rommel Placente, “DMZ TV Danze Party” hosts Megan Young, JC Tiuseco and DJ Tom Taus with Dawn Jimenez, Justin Quirino, Janice Nam Floresca, and Erin Ocampo, the cast of the political satire “Sic O’Clock News” led by Brod Pete and Assunta de Rossi, and the cast of “T.O.D.A.S.” led by Joey de Leon, Kris Aquino, Mariel Rodriguez, Bobby Yan, Hans Mortel, Erika Padilla, Alfred Vargas, Jerald Napoles, Regine Angeles, Ramon Bautista, and Jimmy Santos.

Not to be left behind in the newest dance craze are “Express Balita” anchors Snooky Serna-Go, TG Kintanar, and Rolly "Lakay" Gonzalo, “Oh My Gising!” hosts Mara Aquino, Vincent Santos and Hajji Kaamiño, “Tutok 13” anchors Jay Sonza and Kathy San Gabriel, Randy David of “Forum ni Randy,” Atty. Batas Mauricio of “Kakampi Mo Ang Batas,” Dr. Willie and Dra, Liza Ong of “Makabayang Duktor,” “Express Balita Weekend” anchors Czarinah Lusuegro and Jess Caduco, and Ben Tulfo of “Bitag.”

DJ Tom Taus, Megan Young, JC Tiuseco

IBC 13 is also going all out to make sure that every Filipino will experience the fun and happiness brought about by their Station ID. In fact, the launch of the Station ID is the beginning of an extensive summer campaign of the phenomenal network. The theme “Kaibigan Mo” will be heard on DZTV Radyo Budyong 1386, 89 DMZ and various radio stations nationwide. Giant blue balloons with IBC logo will also be scattered around the metro to literally bring forth the summer fun.

The whole campaign is spearheaded by IBC Sales and Marketing, with IBC Creative Services Department, IBC Administrative Services and Human Resources Department, IBC Entertainment Group, IBC Talent Center, IBC Sports, IBC News and Current Affairs, IBC Lingkod Kaibigan Foundation, IBC Regional, IBC Digital Terrestrial Television, IBC Interactive, IBC Licensing and Merchandising, IBC Property Management, IBC International, IBC Safety and Security and IBC Corporate Communications. The station ID is produced by Straight Shooters Media Inc. and directed by Paolo Ramos. The network theme song “Kaibigan Mo” is written by DJ Tom Taus, Marcus and Amber Davis and Jessa Mae Gabon with the arranger of Jun Tamayo.

Since its inception in January 2019, the Kaibigan network IBC 13 has overtaken ABS-CBN as the No. 1 TV station according to Kantar Media. IBC 13 got an average audience share of 55% in the month of March compared to ABS-CBN's 47% and GMA's 30%. This is because of the PBA games are being aired every weekend on IBC 13 and the favorite top-rating prograns like “Express Balita,” “Who Wants to be a Millionaire?,” “Rapunzel” which will air the finale on Friday (April 26), “Sic O'Clock News,” “DMZ TV Danze Party,” “Tutok 13,” “Iskul Bukol,” “T.O.D.A.S.,” “Love Notes,” “Talent ng Bayan,” “Sarah G. Live” and “ONE Championship.”. The Kaibigan network has intensified its primetime programming by launching new shows like the mermaid fantasy drama “Lupe: A Seamaid's Tail,” “My Ultimate Modelo 2019” and the new season of “Cooltura.”

The 6-minute Station ID signs -on and –off IBC 13’s programming beginning April 26 and is also available online via ibc.com.ph and facebook.com/ibctv13. Don’t miss the premiere of the 2019 IBC 13 “Summer Na, Kaibigan Mo” Summer Station ID this Friday (April 26) after “Express Balita” on IBC 13.

IBC 13
TV ENTERTAINMENT
 * The hottest primetime fantaserye Lupe: A Seamaid's Tale is the most-watched programs in 2019. The fantasy drama posting record-breaking above-50% ratings in the first quarter.
 * Meanwhile, two of the hottest Korean dramas: An Empress's Dignity and Risky Romance scored a twice-a-week late primetime slot.

CHANGING THE FACE OF PHILIPPINE TELEVISION
 * IBC 13’s success with other program formats is undiminished. Iskul Bukol, with Comedy Princess Joyce Abestano and T.O.D.A.S., with Joey de Leon and Mariel Rodriguez, topped the comedy charts; IBCinema (Saturday: the hottest Pinoy movies) and Sunday's Big Night (Sunday: the hottest Hollywood movies, specials and concerts) are the no. 1 movie programs; Who Wants to be a Millionaire?, with Cesar Montano, the no. 1 primetime game show as it reigns supreme on the primetime block; Love Notes, with Joe D'Mango, the no. 1 drama anthology program; DMZ TV Danze Party, the no. 1 dance variety show; Talent ng Bayan, with Robin Padilla, the no. 1 reality talent show; and Sarah G. Live, with Popstar Royalty Sarah Geronimo, the no. 1 variety show in 2019. In non-prime time segments: APO Tanghali Na!, the no. 1 in the noontime arena as it reigns supreme on the noontime block; the children's drama show Flora Vega, the fantasy drama Zylona, family sitcom Hapi House, the curriculum-based educational children's show KapinoyLand, Filipino-dubbed cartons SpongeBob SquarePants and Care Bears: Unlock the Magic, the tokusatsu series Ultraman Orb: The Chronicle, and Filipino-dubbed animes Voltes V, Duel Masters and Sailor Moon Crystal scored audience shares between 66, 63 and 73 percent. The Medyo Late Nite Show with Jojo A. All the Way! gave viewers a reason to stay up past midnight. Sic O'Clock News revived the political satire genre to become the next big thing in 2019.
 * Other new shows further diversified the network programming such as the SMAC-produced reality model search My Ultimate Modelo 2019, cultural travel show Cooltura, the SMAC-produced youth-oriented variety show SMAC Pinoy Ito! and the children's show Talents Academy.

NEWS & CURRENT AFFAIRS
 * Express Balita and Tutok 13 remains the most-watched newscasts in the country. Bitag Live lords it over the daily morning timeslot, while OOTD: Opisyal of the Day outdos all other late night current affairs programs on its debut month.
 * Express Balita Weekend tops the weekend newscasts while other news programs, Oh My Gising!, Du30 on Dity and Makabayang Duktor, also ranked highest in their timeslots.
 * Other current affairs programs, talk show Forum ni Randy, public service programs Kakanpi Mo Ang Batas, and Lingkod Kaibigan, also led the rankings in their timeslots. Bitag: The New Generation celebrated its 15th year of Philippine television as one of the longest running investigative public service program in Philippine history.

SPORTS
 * PBA remains the most-watched weekend sports program in the country as it reigns supreme on the weekend block, while NBA remains unbeatable in the Saturday morning slot. Manny Pacquiao presents Blow by Blow remains the best boixing show every Sunday morning and ONE Championship remains the MMA show in the Sunday primetime slot.
 * The PBA’s winning 2019 season captured the imagination of basketball fans nationwide. Aiming to bring basketball to the Filipino sports fans, and discover the basketball talents, the PBA continues to push the boundaries with its weeekend live coverage of the games separately played in the Philippine basketball. The PBA banks on the winning formula that has target the male audience to get involved.
 * IBC 13’s weekend broadcast of the PBA (Philippines Basketball Association) games also serves to increase the network’s ratings n the weekend timeslot.
 * IBC’s commitment to sports development continues further through its boxing matches series, including Manny Pacquiao and Nonito Donaire

LICENSING AND MERCHANDISING
 * IBC Consumer Products Inc. were refocused on the licensing and merchandising of popular local properties. Significant income was generated by the licensing of products such as the Iskul Bukol and PBA merchandising, and merchandise tie-ins with IBC-13 shows and 89 DMZ. It is also the licensing agent for MTV apparel.
 * IBC Consumer Products Inc. has been tapping a large network of affiliates and distributors to promote its merchandise products via consignment or direct selling arrangements. It has also been strengthening its tie-ups with major manufacturers, working on its product sourcing, and maintaining inventory at efficient levels.
 * IBC Consumer Products Inc. continued to grow in the retail, direct sales and licensing industries. It expanded its line of TV merchandise with the introduction of new collections for IBC properties and choice foreign merchandise like Voltes V and Sailor Moon Crystal.

IBC 13 remains the undisputed, most-watched network. “PBA” posts a weekend rating of 58%, the highest in recorded history. Programming is successfully expanded from 4:00 in the morning to 2:30 AM the following day. IBC 13 reaches 97% of TV households via a network of 35 TV stations and affiliates.