History of The Kapinoy Network

Through the sweat of it's employees and the income generated from it's programs, the newly-renovated IBC Broadcast Complex is the largest and most technologically advanced braodcast facility in the country in Broadcast City, Capitol Hills, Old Balara, Diliman, Quezon City. Originally completed in 1977, the complex was, even then, the leading broadcats center in Asia. The 1986 revolution gave the network's original owners and thus began the long process of its rehabilitation. Today, it has become a truly state-of-the-art entertainment complex with production studios and the most modern technical facilities in the Philippines.

Historical Background
In the increasingly television industry, IBC-13 continues to set the pace in the tradition that it has carved for itself as a trailblazer of the industry. In the 53rd anniversary celebration of The Kapinoy Network, the president Noynoy Aquino III that, the history of IBC-13 is the history of Philippine Television.

In 1960, Channel 13 started broadcasts in 1961 under Inter-Island Broadcasting Corporation thru the tri-media conglomerate of RMN-IBC-Philippine Herald owned by the late Andres Soriano. The station also broadcasts in Cebu and Davao set up the first provincial station. Dick Baldwin was the station's first owner, and programming first consisted of mostly foreign programs from CBS, and a few local shows.

In the 1970s, IBC launches the color transmission television named Vinta Color named after the Vintas from Zamboanga, the third network in the Philippines to convert to all-color broadcasts.

On the first day of February 1975, Inter-Island 13 split off from the Sorianos, owners of RMN and under the auspices of the Benedicto Group of Companies, by the late Roberto Benedicto, who purchased the network consisting of the Manila station and other relay stations in Cebu and Davao in the Philippines in Visayas and Mindanao was delighted in the birth of a television station that would bring color to the dark years of the Martial Law era. The Intercontinental Broadcasting Corporation (IBC) brought forth DZTV Channel 13, a commercial television station based on Metro Manila has always been associated with the very first and the very best in local broadcasting and initially beamed to seven relay stations scattered all over the archipelago.

DWKB-FM, now known as iDMZ Sayaw Pinoy! was opened and in a short time, it became the number one FM station in the country.

From a relatively TV station in 1976, IBC 13 reached greater heights metamorphosed into one of the country's most viewed TV network and became the country's top-rating network. Through hard work coupled with and intrepid business sense, IBC management developed a strategic programming that appealed to the mass audience. Thus, IBC 13 set a firsts in the broadcasting industry.

Showing full-length Tagalog films on primetime and the introduction of one-of-a-kind program genres were first seen on Channel 13 like TODAS, Johnny Weismuller as Tarzan, Iskul Bukol, Chicks to Chicks, Seeing Stars with Joe Quirino, Pinoy Thriller, The Sharon Cuneta Show, See-True and so much more with one spoke of television. This catapulted IBC in the number one slot among all television networks. By 1978, IBC manifested an enviable resilience in surviving the challenges. It marked the biggest, most progressive leap any network has ever made. The station produced shows and co-production ventures, it penetrated a wider market. Thus, remarkable productivity surfaced with a acquisition of several provincial TV and radio stations.

Years passed after 1986 EDSA Revolution, things were never be the same again in the network. IBC sequestered by the government became a government controlled operation under the Presidential Commission on Good Government (PCGG). Malacañang appointed several management groups to oversee the operation of the network's condition became congruent with the government situation. New administrators meant new management.

A board of administrators was created to run the station. When BBC 2 closed down, IBC absorbed majority of its displaced employees, thus doubled the operating expenses of the network. Cost of programs went up by threefold. Line produced shows and co-production ventures with Viva, Regal, and Seiko were favored.

The top rated shows of IBC were pirated by rival networks. Cost of programs, talent fees and TV rights increased tremendously in 1988. IBC could no longer afford to produce its own shows.

In 1989, IBC took a new image, Pusong Pinoy Pusong Trese, to recapture the glory days it once had. But because of the sequestration, periodic change of management and the internal problems, the network started to lose the support of advertisers. Islands Broadcast Corporation took over the management and the marketing of IBC which came to be known as Island TV 13 in 1990. It was in the later part of its operations that ratings and income suffered due to mismanagement which caused labor unrest.

During this time in 1992, IBC became a 100% government owned station by virtue of a compromise agreement PCGG and Mr. Roberto S.Benedicto, management and marketing were returned to the IBC Board of Directors. Programming remained at a standstill in preparation for the launching of a new image.

IBC 13 managed to survive despite unstable conditions. The niche it has carved in the broadcasting industry proved to be an indelible one. Instant recall has always been associated with IBC and its glorious past. It was May 1994 when IBC launched Pinoy ang Dating with a visually enticing MTV, an innovation in terms of station identification. Despite limited resources, programming improved when the battle for audience share continued. Advertisers became more responsive to marketing efforts.

In 1996, Vintage Television (VTV) entered the scene with PBA as it's major program for basketball games. Rehabilitation of the Transmitter and other technical facilities where initiated in the central and provincial stations. A new Harris 60 Kilowatt transmitter was installed. The global service of APSTAR 1 satellite was utilized for a wider global reach. In 2000 for millenium, Viva-TV, the primetime block of Viva Entertainment on IBC producing shows.

Now, a new hope shines on IBC, the network which pioneered various genres in TV production. As long as IBC remains a network with its innovative and creative core intact, the dream of reaching the top is not so far away.

Mission

 * To fulfill our pivotal role in shaping the Filipino people's consciousness through information and entertainment programs that adhere to wolrd class standards.
 * To provide positive and wholesome programming that promotes the best Filipino talent and reflects the true Filipino sentiment and spirit.
 * To sustain and strengthen our dominance in broadcasting and be a third leading player in production and distribution.
 * To diversify and expand into new business ventures which include animation, post-production, theater operations, theme parks, international movie joint ventures, video and audio production, licensing and merchandising, music recording and other information and entertainment-related enterprises.

Vision
IBC-13 is the sequestetred total information and entertainment company: the third leading player and center of creativity in Asia, and the third major player in the global market.

The Kapinoy Network in the service of humankind, and particularly of Filipinos worldwide.

News and Current Affairs
IBC News and Current has also maintained its dominance over competition with its high-rating news and current affairs programs as well as its live and breaking news coverages of events that affect the national life.

Express Balita, the station's highest rating newscast on Philippine TV, launched in North America through KTSF Channel 26 in San Francisco.

Diversification
This paved the way for the activation of the Network's international distribution which now covers countries that have a heavy concentration of Filipino communities like the United States, Europe, Asia, Australia, Japan, Korea, Guam, America, Tokyo, Africa and eventually the Middle East.

This year, through PAN-Amsat, the world's most powerful satellite, IBC-13 will be seen in 2/3 of the world.

IBC International expanded its operations globally when Global IBC, the first Filipino premium cable international channel in the U.S., was launched in 2011.

Another venture entered into by IBC is the Direct To Home market. Direct Kapinoy delivers all Filipino programming directly to subscribers' homes in the States by means of a three foot satellite dish. IBC International has also started its foray into the telecoms business by offering value-added telecommunications services from the US to the Philippines. IBC has also diversified its operations to enable the Network to maintain its competitive edge. International distribution, video and audio post production, licensing and merchandising, recording, theatrical acquisitions and a UHF channel are the ventures that hopefully will augment and enhance the Network's present streams of revenue which are essentially or substancially derived from television. Our provincial expansion program is also on target with approximately 300 million being earmarked for the purpose.

Awards
In the local arena, IBC-13 continues to reap major awards from the most prestigious award-giving bodies. International awards have also been given to our station ID, among others. The Far Eastern Economic Review has again named IBC-13 as one of Asia's 200 leading companies. And for the fourth straight year running, Asia Business Magazine has adjudged IBC-13 as Asia's Most Admired Media Company with Gawad Tanglaw Awards, PMPC Star Awards, Anak TV Seal Awards, UStv Choice Awards, KBP Golden Dove Awards, among others.

As the company celebrated its 53rd year of incorporation, IBC-13 became the first local braodcasting network to be honored with a commemorative postage stamp issue by the Philippine government.

Number 3 in Ratings
In the realm of programming, we have remained essentially mass-based. Year-end figures for whole-day audience share has remained at 30% compared to competitor with ABS-CBN with 50% and GMA with 45%  In the provinces, IBC-13 dominates audience share at all hours with an average of 45%.

Prospects for the Future
In the Network's Annual Report, Chairman Eric Canoy and President and CEO Boots Anson-Roa outlined the Network's plans for this year:

"In attention will be focused on three major areas of growth: the setting-up of a UHF station, the continuing expansion of our international and regional operations, and our foray into theatrical acquisitions.

The prospects for the future of the company is indeed exciting. Having reached the peak in terms of advertising shares, we are now focusing our strengths and resources on other ventures. We shall continue to seek new opportunities both in the local and international markets as we prove our worth as a broadcasting network and also with full-scale entertainment conglomerate.

The vision to serve will always be our network's foremost corporate objective. The desire to improve our programs and products are all geared fulfilling this goal -- Kapinoy ng Bagong Pilipino.

Core Values
INTEGRITY EXCELLENCE LEADERSHIP PEOPLE-ORIENTED
 * Credibility
 * Fairness
 * Word of Honor
 * Upcompromising corporate and personal integrity
 * Enterpreneurship
 * World-Class Standards
 * Professionalism
 * Excellence in everything we do by consistently maintaining the highest standards in management, production, technical development
 * Innovative
 * Proactive
 * Empowered
 * Decisive
 * World-class leadership through constant innovation and responsiveness to change
 * Employee and talent development
 * Fair Compensation