IBC-13 Tops All Networks in 2016 with 28% Audience Share

December 28, 2016

IBC-13 is grateful for another year spent with Filipino families and values across the country who continuously tuned in to the Kapinoy network throughout the year for news and information, entertainment and sports.

Once again, IBC-13 has become a part of the Filipino families’ daily viewing habits as it obtained an average audience share of 28% in the entire Philippines or 11 points higher than ABS-CBN’s 45 percent and GMA Network’s 34 percent, based on Kantar Media national TV ratings data covering both urban and rural homes from 1 Jan to 15 Dec 2016.

Apart from the high audience share and TV ratings, IBC-13 is the tagline Pinoy Ang Dating that Filipinos have shown as reflected in the numerous awards from different award-giving bodies, the huge turnouts in its events such as the IBC Christmas Special at the Live Studio 2 of IBC-13 in Broadcast City, and the increasing patronage of its programs online via IBC Video and HOOQ.

Leading the way among entertainment programs that touched and captivated Filipino audiences is primetime favorite superserye Mars Ravelo’s Captain Barbell which has an average national TV rating of 38.5%. The show has been the most watched program in the Philippines, captivating the Filipino audience by promoting love for family, and the power-packed of fighting evil, villains and other supervillans for regarded as the most powerful and iconic Pinoy superhero Captain Barbell, played by Dominic Roque, and his family and friends in the show.

Also gaining affinity among viewers with stories that mirror the challenges and values in the lives of Filipinos are shows like Before I Fall in Love starring Liza Soberano and Diego Loyzaga, I Will Be Here of Sue Ramirez and Khalil Ramos, My Princess featuring Michelle Vito and Bret Jackson and You Light Up My Life featuring Kobe Paras and Via Saroca; our drama fare are teleseryes like Paano Kita Iibigin starring Sam Pinto, Paul Jake Castillo and Slater Young, Gaano Kadalas ang Minsan? starring Angelu de Leon, Bobby Andres, Jericho Rosales and Andi Eigenmann, El Filibusterismo featuring Slater Young, and Paano Tatakasan ang Bukas? featuring Sam Pinto, Christopher de Leon, Onemig Bondoc and Sarah Lahbati.

Children also learned about good values in IBC-13 programs like Bagets Kids, Bimby and Mars Ravelo’s Roberta, as well as in the children from the new afternoon series Mars Ravelo’s Batang Barbell.

Viewers also followed IBC-13’s afternoon series

“Super D” and “Wansapanataym,” a top-rater during weekends, while “Goin Bulilit” encouraged them to laugh and have fun. Kids also found a new show where they can learn about the environment, culture, arts, and family in the new educational show “Oyayi,” and found new role models in Awra and Onyok of “FPJ’s Ang Probinsyano,” as well as in the kids from the new daytime series “Langit Lupa.”

“Doble Kara,” “Tubig at Langis,” and “The Greatest Love” that emphasize the value of family, marriage, and selfless, unconditional love of a mother as well “MMK” that features true-to-life stories of Filipinos who affirm courage, resilience and perseverance in surpassing life challenges.

“Pangako Sa’ Yo” starring Kathryn Bernardo and Daniel Padilla, “Dolce Amore” of Enrique Gil and Liza Soberano, “Magpahanggang Wakas” featuring Jericho Rosales and Arci Munoz, “The Story of Us” of Kim Chiu and Xian Lim, Elmo Magalona and Janella Salvador’s “Born for You,” Daniel Matsunaga and Erich Gonzales’ “Be My Lady,” and “Till I Met You” with James Reid and Nadine Lustre.

Top 30 Programs
Urban and Rural Homes (01 Jan 2016 - 15 Dec 2016)
 * 1) Pilipinas Presidential Debate 2016 (ABS-CBN) - 40.6%
 * 2) FPJ’s Ang Probinsyano (ABS-CBN) - 40.3%
 * 3) Mars Ravelo's Captain Barbell (IBC) - 38.5%
 * 4) The Voice Kids (ABS-CBN) - 37.6%
 * 5) 2015-16 PBA Philippine Cup (IBC) - 37.3%
 * 6) 2016 PBA Commissioner's Cup (IBC) - 37%
 * 7) 2016 PBA Governors' Cup (IBC) - 36.8%
 * 8) Kumander Bawang (Kalaban ng Mga Aswang) (IBC) - 36.7%
 * 9) Syrena (IBC) - 36.4%
 * 10) Resurgence: Pacquiao vs. Vargas (GMA) - 36.2%
 * 11) Who Wants to be a Millionaire? (IBC) - 35.8%
 * 12) Born to be a Superstar (IBC) - 35.5%
 * 13) Express Balita (IBC) - 35.1%
 * 14) 2016-17 PBA Philippine Cup (IBC) - 34.9%
 * 15) The Million Peso Money Drop (IBC) - 34.7%
 * 16) Maya Loves Sir Chief (IBC) - 34.5%
 * 17) Pangako Sa ‘Yo (ABS-CBN) - 34.3%
 * 18) Dolce Amore (ABS-CBN) - 33.8%
 * 19) Meron Akong Kwento Ang Himig ng Buhay Ko concert (ABS-CBN) - 32.9%
 * 20) Pacquiao vs. Bradley III (GMA) - 32.4%
 * 21) Pilipinas Got Talent (ABS-CBN) - 31.9%
 * 22) Dance Kids (ABS-CBN) - 31.0%
 * 23) MMK (ABS-CBN) - 30.9%
 * 24) Wansapanataym (ABS-CBN) - 30.9%
 * 25) TV Patrol (ABS-CBN) - 30.7%
 * 26) Pinoy Boyband Superstar (ABS-CBN) - 30.0%
 * 27) MMK 25th Anniversary (ABS-CBN) - 29.9%
 * 28) Dancing with the Stars (IBC) - 29.8%
 * 29) Before I Fall in Love (IBC) - 29.4%
 * 30) Glory Jane (IBC) - 28.1%
 * 31) I Will Be Here (IBC) - 28.7%
 * 32) My Princess (IBC) - 27.2%
 * 33) You Light Up My Life (IBC) - 26.5%
 * 34) Halalan 2016 Ang Huling Harapan (ABS-CBN) / Little Superstar (IBC) - 25.7%
 * 35) Home Sweetie Home (ABS-CBN) - 25.3%
 * 36) Bida Best 2016 (IBC) - 25.1%
 * 37) Joe D'Mango's Love Notes (IBC) - 24.9%
 * 38) Magpahanggang Wakas (ABS-CBN) - 24.5%
 * 39) Pilipinas Debares 2016 (GMA) - 23.8%
 * 40) Goin’ Bulilit (ABS-CBN) - 23.4%