IBC News beefs up its late niht programs

July 1, 2012 Sequestered TV network IBC-13 continues its plan to offer innovative programs in television as the Kapinoy network. With its new late-night block called Late Night Impormasyon, is set to air new public affairs programs that promise to be different issues being offered by the two giant networks.

In a press conference held recently for the network's late night programming, IBC president and CEO Boots Anson-Roa gave a short report on how their network have progressively become competition with other TV stations, especially on primetime and weekends.

Given this trend, Kapinoy wants to give attention to the late night timeslot to catch the attention of the audience who sleep very late in the evening. This prompted to form the Late-Night Impormasyon.

Ms. Roa said in his "progress report," IBC-13 stands for innovation, so we always come up with something new. Of course, sometimes it's risky but, again, we learn, we tweak, and we make sure they're all competition. We're very strong on weekend, on primetime, one thing we have to fill up in terms of the gap in the portfolio is late night.

Each day of the week starting at 12 midnight to 12:45 a.m., IBC-13 brings shows that are different from the news and public affairs programs of their rival stations (from investigative Monday, business Tuesday, talk show Wednesday, tele-magazine Thursday and current affairs Friday).

For Monday, they have Linawin Natin with host Philippine Star columnist Jarius Bondoc  introduce a new public affairs program as it mixes investigative and in-depth reports which focuses on the issues and government based on the intensive research and investigation will be tackled in the program for the 2011 KBP Golden Dove Awards for Best Public Affairs Program. Linawin Natin aims to people’s governance issues with public insights from the intensive research, investigative, in-depth reports and additional information.

On Tuesdays, Pat Natividad will show the televiewers in Entrepinoy provides ideas on how to start a business for small and medium Filipino entrepreneurs about how to make your money for growth and nation building

A long-running debate highly-opened talk show Tapatan on Wednesdays. Veteran broadcaster Jay Sonza hosts this program which is a combination of tele-symposium and public debate wherein two opposing sides discuss the burning issue of the day.

Every Thursday. a tele-magazine program Good Take with host Chin-Chin Gutierrez earned for the 2011 Anak TV Seal Awardee for Best Adult Educational Program, it features inspirational and success stories about ordinary people for inspiring stories of individuals who risen above challenges definitely make you feel proud to be Filipino.

Before the weekend starts on Friday, the 30-minute program of President Noynoy Aquino III as Pulsong Pinoy focuses on the activities, programs, pronouncements, policies and advocacies of the Chief Executive and his Cabinet members in collaboration with various line agencies. The show produced by Presidential Broadcast Staff Radio-Television Malacanang (RTVM) and aired on 3 government-owned network: PTV-4, RPN-9 and IBC-13.

The program is for 2011 Anak TV Seal Awards for Best Public Affairs Program is hosted by News Team 13 head Ms. Zyrene Parsad-Valencia and showcases the following segments: Kontri Ko sa Country Ko, focuses on the success stories of civic organizations/NGOs/youth groups recognized or awarded by the government, Lider, introduces a Cabinet secretary, a government official or any agency focusing more on their duties and responsibilities and as program managers, Salaysay ng Lahi, Showcases the traditions, festivities, arts and culture that describe the Filipino way of life, IsYou, features current events presented in factual information understandable to the viewers in a span of a minute, Sked ng Pangulo, briefly highlights the most important events and meetings that the President attended and 'Heads Up! Para Kay Boss', features flagship projects and government-funded programs that help uplift the lives of the Filipinos, topping all these weekday shows.

With these new set of programs, IBC-13 aims to stay competition with two giant networks by the core values of the network which are, according to Ms. Roa.