Government-Owned People’s Television (PTV4) Relaunches For Commercial Broadcast

October 15, 2012

PTV: People's Television

“We are now open for business,” a fitting toast declaration from PTV General Manager Cleo Dongga-as in the relaunch of People’s Television. The government-owned station, often dismissed as a government mouthpiece and propaganda machine by government critics, has shifted to commercial broadcasting, opening doors to private advertisers and introducing more interactive programing.

Secretary Sonny Coloma, head of the Presidential Communications Operations Office, one of the successor agencies of the Office of the Press Secretary, graced the event. He stressed that the station is a vital partner in nation-building by a relevant dissemination of reliable and credible information in real time.

Inset: News@1 newscaters Sandro Hermoso, Princess Habibah Sarip and Kirby Cristobal.

Inset: Accel Representatives Jacob Manlapaz, Cooky Cabrera, Yayeth Bongalonta and Stephen Cho.

Inset: AQ Advertising Representatives Goldwin, Leo, Faye, Will, Janelle and Barbs.

People’s Television envisions itself to the country’s premiere news channel. Their new anchor news programs will include the morning show Metro One, News@1, News@6, NewsLife, PTV Sports, iConnect, the first show on air that will discuss the latest news on social media, and PTV Special Forum.

For the telecoruse in elementary and high school students, PTV brings back to educational programs every weekday mornings like Physics in Everyday Life, Chemistry in Action, Sciende Made Easy, Fun with Math and CONSTEL English. And for the sports fans, PTV also airing the PBA D-League which has acquired a new luster of the network for Filipino basketball.