‘Flames’ Boosts Young Viewers of IBC-13, Kicks Off New Wave of Primetime Mini-Series

November 2, 2014

IBC-13's teen drama anthology sensation Flames​, which is stands for Friends, Lovers, Anger, Marriage, Engagement, and Soulmates, continuously created a new trend in digital media as it further boosts the organic growth of Facebook and Twitter followers of the Kapinoy Network, some of the most popular stories loved and shared by books and best-selling novel on Pop Fiction and Sizzle Books and Summit Media.

The primetime romantic-comedy mini-series has also registered a significant increase in teen viewership, according to data from Kantar Media, wherein a comparison of the past 4-week average for Flames timeslot prior to its launch yielded a 24.7% increase in national urban teen absolute viewership, comparing to the rivals of Koreanovelas such as Angel Eyes (ABS-CBN) and Empress Ki (GMA).

Since its launch last October 6, Flames was able to create a solid community of followers that resulted in the notable organic growth of IBC 13’s Facebook account, with its digital contents already reaching 1.2 million people. Further, @ibc13, the official IBC Twitter account, has registered 285 million impressions for the keywords Flames. The primetime program also proves to be a hot topic on Twitter as it consistently trends, with #ILuvFlames gaining almost 50,000 mentions in the last month alone. There are also over 30,000 Twitter users who have actively engaged in discussion about Flames stories as they recap some of the most memorable and heart-fluttering scenes of these TV adaptations. To date, Flames-related conversation in various social networking sites have already been seen more than 3 billion times.

With these remarkable numbers proving that IBC-13’s Flames is continuously gaining support for its TV adaptations of popular novels from Pop Fiction and Summit Media, the Kapinoy Network is now unveiling the 3rd batch of “kilig” stories that will definitely make viewers crave for more.

Khalil Ramos and Sue Ramirez

Opening Flames' next batch of primetime offering is the much-requested and the successful TV adaptation of The Boy Next Door. Originally written by Mia Cortez (ScribblerMia) with almost 13.7 million reads on Pop Fiction, this romantic drama series brings to television the well-loved character Colton Frost and Samara Lane. Featuring the hottest love teams Khalil Ramos and Sue Ramirez, this most awaited sequel features the continuation of the compelling story of Samara Lane (Sue) has lusted after her neighbor since the day he moved in directly next door. He's quiet, gorgeous, and dangerously close to worming his way into her heart with just the few smiles he'd given her. And he seems to be the only one that isn't aware of the incident that ended with her father's death two years ago. After just one date with Colton Frost (Khalil), though, Samara becomes suddenly aware that he may just be more man than she could ever hope to handle. But when secrets are revealed and the lies surrounding her start to unravel, Samara could lose not only her heart but her life, as well. Find out this November 3 on Flames presents The Boy Next Door.

Shy Carlos and Josh Padilla

The next offering of Flames presents Operation: Break the Casanova's Heart on November 10, which is originally by Aly Almario (alyloony) for the best-selling novel of Pop Fiction and Wattpad while presently with almost 12 million reads. Featuring the hottest love team Shy Carlos and Josh Padilla, astory about a girl who was given a task to break the heart of a Casanova by making him fall for her. Naomi (Shy) is a normal college girl, but when their school's ultimate Casanova broke her best friend's heart, she agree to do the task in order to have revenge to that Casanova. Will she ever make the Casanova fall for her? or will things turn the other way around? While Stephen Cruz (Josh) kissing her Casanova just as when she is already falling in love with Naomi? Flames presents Operation: Break the Casanova's Heart airs on November 10.

Erich Gonzales and Jason Abalos

For the week of November 17, Flames brings the much-awaited TV adaption of Must Date the Playboy by Imma delos Santos (notjustarandomgirl) which is almost 2.8 million hits. Featuring the Philippine sweetheart Erich Gonzales and Jason Abalos, this story is a simple, rich and shy-type hotel heiress, Victoria Peige (Erich), trying to steal the heart of the hottest and most popular playboy in their school, Zachary Anderson (Jason), for the sake of her friend. Can Miss Goody-Goody (Cassy Legaspi) win the heart of the Ultimate Bad Boy despite the rivalry their parents have in the business world? Will she be successful? It’s for you to figure out. Find out if Victoria and Zachaty’s story is a perfect love interest date of playboy and playgirl.

Sofia Andres and Miguel Aguila

Lastly, Flames brings the TV adaptation of (j_haryy08) Jessica Concha's A Place in Time which has more than 3.3 million reads. Featuring Miguel Aguila and Sofia Andres, this mini-series features Shaylie (Sofia) is a typical fifteen-year-old girl from a religious family. Terrence, on the other hand, is not your average boy. To Shaylie, Terrence (Miguel) has always been the enigmatic, aloof, talented and temperamental older brother of her best friend, who has never given her a second look. Until they are thrown together in a date. Their first date sparks an unlikely romance that confuses Terrence, who has long pushed people away because of a secret he has kept throughout his life.

But Shaylie is patient with him, giving him a chance to feel things he has never felt with anyone else before. Will they overcome the challenges that stand in the way of their budding love? Or will a happy ending ultimately be too much to ask for? Flames presents A Place in Time airs on November 24.

Be inspired and get hooked on these daily dose of love stories and find out what everybody’s talking about as Flames, Monday to Friday at 10:00pm after Your Heart, My Love, on IBC-13's Kapinoy Primetime.