IBC-13 marks 53rd anniversary by topping ratings

May 20, 2013

The Kapinoy Network marks on its 53rd anniversary in revamped ita programming line-up with new shows, IBC-13 is now claims as the country's third leading TV network in the country and in the Asia, competing with the major TV networks in certain time-slots.

Eric Canoy, the chairman of IBC said in the Canoy-led Intercontinental Broadcasting Corporation (IBC-13) has privatization and signed a block-time agreement in partnership with Viva Entertainment. IBC-13 considering claimed an also-ran in Philippine television is now the undisputed number 3 spot in the ratings game, next to the country's two leading networks ABS-CBN Corporation and GMA Network.

"We now gets competition to be a strong third among all TV networks, just extremely overjoyed that able to be the 2 networks to become number 1 during primetime," Mr. Canoy told reporters last week.

Primetime programming

Mr. Canoy said IBC-13 introducing a primetime programming block Viva-TV, from 5 p.m. to 12 midnight slot daily, at 2:30 p.m. to 12 midnight and 10 a.m. to 12 midnight on Sundays. Programming rode to the popular basketball games with the Philippine Basketball Association (PBA) and the National Basketball Association (NBA).

Viva-TV's banner shows continues to be a sports progammong led by its flagship program PBA, has become the most-watched TV program in Mega Manila and nearby provinces.

"The audience share of PBA Commissioner's Cup just grew a basketball viewership. It now has an average of Tuesday, Thursday and Friday at 6:30 p.m. slot beating the flagship news programs TV Patrol and 24 Oras," Mr. Canoy declared. Also, during Saturdays at 6 p.m. ratings race beating the game shows Celebrity Bluff and Kapamilya Deal or No Deal while on Sundays at 4 p.m. slot beating The Buzz and Pinoy Blockbusters. Since then, the PBA has been the number one in its primetime slot in Mega Manila," He added.

Meanwhile of Mr. Canoy said, the NBA also the most-watched TV show during weekends in Mega Manila and nearby provinces. "Getting the audience share of NBA Playoffs will doign a viewership ratings. An average of one million viewers per week," Mr. Canoy said. "Starting the NBA on Saturdays beating the 4 p.m. slot and on Sunday in the ratings race in its tiemslot at 12 noon against the musical variety shows ASAP 18 and Party Pilipinas in the 12:15 p.m. slot. For the basketball success, the NBA also the number 1 in its timeslot," Mr. Canoy said.

Aside from sports shows, Viva-TV's hit game show Who Wants To Be A Millionaire, has become the most-watched TV program during Saturdays in Mega Manila (Metro Manila and nearby provinces).

The the local version of the game show turns 13th anniversary hosted by dramatic actor Christopher de Leon, airs Saturday nights at 8 p.m., in the million peso prize for the jackpot of P2 million pesos.

"The audience share of Who Wants To Be A Millionaire? growing a phenomenally. It now has an  average of two million viewers per week," Mr. Canoy said. "During on Saturday nights will beating the drama anthology series Magpakailanman and Maalaala Mo Kaya in the ratings race in its timeslot of primetime night competitors. Since then, Who Wants To Be A Millionaire has bee the number 1 in its timeslot in Mega Manila," he added.

Mr. Canoy said in the hit game show of the local version, The Weakest Link is also starting to gain more viewers. The game show, which airs weeknights at 8:30 p.m., is hosted by game show host Edu Manzano, compared to Mundo Mo'y Akin and Ina Kapatid Anak for teleserye, The Weakest Link going to the number 1.

The TV executive said the talent show priducing Endemol, the popular talent search contest Born to be a Star, is making a strong showing as well in its 8 p.m. timeslot on Sunday nights. "Also in a rising singing supersars that the reality talent show is gaining ground, hosted by a certified singing champion Anja Aguilar against its rivals GMA's Are You the Next Big Star? and ABS-CBN's Pilipinas Got Talent in the ratings race," Mr. Canoy said.

He said Viva-TV is also gaining a strong following eer weeknights, with a popular telenovela Palabra de Mujer at 5:30 p.m., the teleserye My Family Xyriel at 6 p.m. starring child star Xyriel Manabat, the popular koreanovela Shut Up Flower Boy Band at 7:45 p.m. during Mondays and Wednesdays, the phenomenal teleserye Esperanza at 9:30 p.m. starring Cristine Reyes, Amor Braio at 10 p.m. and All About My Romance at 10:30 p.m. on weeknights and the comedy-gag show called Wapak at 11 p.m. scoring large ratings numbers for the TV network Also every Sunday, teen drama anthology series Sandy's Boyfriend at 2:45 p.m., starring the phenomenal love-team AJ Muhlach and Nadine Lustre, and a comedy show Petra's Panniest at 3:30 p.m. hosted by YouTube sensation Ashley Rivera aka a funny girl Petra Mahalimuyak.

Aside from its improved ratings during primetime, Mr. Canoy said Viva-TV on IBC is also gaining ground in the anime series dubbed in Filipino for Japanise cartoons gaining a strong following. "It has the Japanese anime series Cyborg Kurochan that first made IBC-13 number one in the Saturday starts at 3:30 p.m.," Mr. Canot said.