TreseBella Continues on IBC-13

November 17, 2015

TreseBella on IBC-13 continuing producing fopr their imported series like their telenovelas from Mexico and the Asianovelas from South Korea and Taiwan.

The premiere of the teleserye Sa Puso'y Ikaw topbilled by Cherryz Mendoza and Rico dela Paz, last October 9 at 8:30 p.m. slot, moving Before I Fall in Love at 9:15 p.m. and To Love Again at 10 p.m. Cherry and Rico are the hotetst love team called CherCo, such as Marlo Mortel and Janella Salvador (MarNella) of Janella: A Teen Princess and Liza Soberano and Diego Loyzaga (LizGo) of Before I Fall in Love.

They are leaning more towards local programming in an effort to make use of their deep roster of talents. This makes sense, considering that IBC-13 has the resources and the technology to produce their own programs.

The two TreseBella series Asianovelas aired on IBC-13 were the Korean drama Cheer Up, Mr. Kim! and the telenovela The Unforgivable, whose debuts were aired on June 19 premiered on the weekday slots.

As it turned out, IBC-13 has bigger plans in mind. With so many programs currently kept under wraps, management thought it was best to finally devote more time to locally-produced shows.

Two of popular fantaseryes for superheroes like Janella: A Teen Pricness and Kumander Bawang are both gaining in the highest ratings. This led to the entry of more recent teleseryes such as Viva-produced Bagets Kids and the aforementioned To Love Again, as well as their much-awaited dramaserye Sa Puso'y Ikaw. A few other programs are still being planned, with a target date set for early next year.

Today, the HapoNation and Kapinoy Primetime blocks air a combined total of six teleseryes (two fantaseryes and four dramaseryes). More than half of the network’s roster of contract artists are currently utilized in these teleseryes, ranging from child stars like Bagets Kids Izzy Canillo, Harvey Bautista, Marco Masa, Gerald Pesigan and Aldred Nasayao to forty-somethings like To Love Agains Cristine Reyes and Onemig Bondoc.

IBC-13’s new path should benefit the network in the years to come. Having recently launched IBC HD, they now strive to take advantage of this new technology by committing more towards local programs, with the intent of broadcasting a purely Filipino programming lineup in the near future.

As for the PBA games (produced by Sports5), it is also part of the network's weekend primetime block Panalo Weekend to continue airing them with one game on Saturday from 4-6 p.m. and their two games on Sunday from 3-7 p.m.